Where magic

Meets action

If you're new here, welcome!
grab a snack and settle in.

Magic

Coordinator

Hey, hello, hi.
I'm Haley. Let's find your business magic.

I'm here to help travel advisors ditch the bland client experience, discover their unique voice in this industry, and create more room at the table.

RESOURCE LIBRARY & COMMUNITY FOR *MAGICAL* TRAVEL ADVISORS

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Get the Workbook

Consider this your complimentary cocktail upon arrival — and it's a good one. A workbook dedicated to a service first approach to looking like the expert you are from Day 1 of business. 

What Makes a Pro?

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250+

Advisors served in the community

972

Iced vanilla lattes consumed along the way

57

"Research" trips taken... you know, for "work"

Consider this your hub for building a business that you're proud of - without the burnout.

From crafting a client experience that keeps your guests coming back trip after trip, to creating standout social media strategies, that sell YOU and not just a destination, I’m here to make your business feel simple, impactful, and totally you.
 

When they go beige, we go hot pink.

Why this exists?  Because in this market, you can’t afford to be ignored.

Walt Disney World / Disneyland / Disney Cruise Line / Universal Orlando / Sandals Resorts / Royal Caribbean /
Client Content and Guides / System Support / Community /

Who has time to waste on Canva when we have magical vacations to plan? It's your one stop shop for every. single. template. I've ever made... and then some. 

The Community

01

Ways to Work Together

In an age of advisors asking Chat GPT "what should I post today?", I've got a monthly plan for you to work through - a critically think about what you're posting, why you're posting it and why it works.

02

The Content

This is the pep talk you didn't know you needed.
Allow me to slide into your inbox every Saturday AM and be the travel agent bff you've definitely been missing in your life. 

The Newsletter

03

Have you ever found yourself thinking "wow, I wish I had turn key canva templates to help me do my job AND a community of fellow TAs that help this career feel a little less lonely" ??? Boy do I have news for you.

The Magic Coordinator Community

the write off of the century

It’s kind of a funny  story

It all started when I found myself staring at Canva more than I was talking to my clients.

Having been in the travel industry for over 10 years, I know the hustle that comes with the job. 

and I'm here to be yours.

 The late nights, the constant grind of social media, the personal travel just to stay up to date on a destination.
I want to cut out the overwhelm that comes with the territory. Because it shouldn't be normal and more than anything, we can't let it be normal.

Turns out, we all need a good biz bestie... 

Prepare to be Sick of Me

I’m Haley Williams, your new travel advisor bestie.

I’m Haley Williams,
your new  travel advisor  bestie

trusted by over 250 travel advisors

Heather, member since 2025

I'm a firm believer in work smarter not harder and you've done just that for me with this investment! 

Kayleigh, member since 2024

Yeah, these resources as solid as the stone in King Arthur's stone

Taylor, member since 2024

I literally wanna cry, this is incredible

Sarah, member since 2025

Last year I spent an ungodly amount of time crafting my own guides and email flows. Then I saw yours and just wish I had this a year ago.

- Monica, member since 2024

I just want to say how grateful I am to have found you. Literally makes me feel more confident and comfortable to assist my current and future clients. All because of your gudies.

Overheard

fair warning: we'll be besties forever after this.

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